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Brittany Berger helps burnt out and overwhelmed marketers get off the content hamster wheel and start using the goldmine of old content they're sitting on through updating, optimizing, and remixing.
In this podcast, you will learn:
How a chronic illness influenced Brittany to ditch an unhealthy view of productivity advice and why she will never go back to a traditional way of working
How to convince your clients to delete $1000’s worth of content and why that can help them meet their marketing goals
Why workflow, systems thinking, and process is a competitive edge for freelancers in content marketing
Get Brittany's The Confident Content Creation Workshop for only $50 using coupon code BOSCONTENT on checkout.
About our guest, Brittany Berger
Brittany Berger helps burnt out and overwhelmed marketers get off the content hamster wheel and start using the goldmine of old content they're sitting on through updating, optimizing, and remixing. Just call her your content DJ. Once you’ve been using content marketing for awhile, using and maintaining content becomes more important than creating it. But most marketers are too tired running on the "as much content as possible" hamster wheel to notice how outdated their best stuff has gotten.
Find Brittany on:
Twitter: @thatbberg
About our host, Adam Rogers
Adam Rogers is the host and producer of the Boston Content Podcast. By day, he is a content marketer at Shopify, the ecommerce platform. By night, he is still Adam Rogers but it's nighttime. He loves writing, but he's sure it hates him. He's a lover of books, music, guitars, and his wife Lacey.
Find Adam on:
Twitter: @AdamRogersUK