In this podcast with Kaleigh Moore, you will learn:
How she landed a partnership with Paul Jarvis and the exact things she learned to apply to her own business
Time management techniques you can use to increase productivity and avoid harming client relationships
How Kaleigh has learned the concept of 'enough' and feels comfortable with where she is in her career and why she’s not franticly chasing more money or more clients
Kaleigh Moore on freelancing:
Why Kaleigh chooses partners to help branding activities and an inside look at what it’s like to work with Paul Jarvis
How Kaleigh secured her first source of passive income
What inspired Kaleigh to take the leap from full time work and how she strategically stepped into full time work as a freelancer
Why recommendations, referrals, and word of mouth power how clients find out about her services
When you should consider subcontracting your work and why trust is vital to get a good end product
How Kaleigh has learned the concept of enough and feels comfortable with where she is in her career after five years of freelancing
Why the job of a content marketer always feel undone
Why your pricing page should be focused on filtering out poor clients and answering FAQs
Kaleigh’s recommendations and warnings on tools for running a business
Which freelancers and small business owners Kaleigh looks up to and how they both became unofficial mentors
Kaleigh Moore on writing:
Why she loves writing and why the frequency she puts out work isn’t exhausting
The exact blog outline and structure Kaleigh uses
Kaleigh shares her morning and writing routine and what her day to day looks like
Why Kaleigh focused in and narrow down on writing blog content
What Kaleigh loves about Google Docs and why it’s her favourite writing tool
Details on Kaleigh's experiments with writing in silence, to music, and using brain.fm
Why a whiteboard and an office chair are Kaleigh’s favorite investments as a writer
Why Kaleigh feels she was ‘shoved’ into a writer role from school
How Kaleigh’s handles writer’s block and her number one tip for getting past it
Why rest and breaks can be your most productive asset in your day
Kaleigh’s ways to keep inspired to write and why the movie Dead Poets Society inspires her to keep going!
Resources and tools:
Ask Content Gals with Emma Siemasko
Wave invoicing tool
Kaleigh’s recommend tools to run a freelance business
Kaleigh’s go to productivity tool for writing is a steno notepad
To become a better writer: copyhackers.com, On Writing Well by William Zinsser, Bird by Bird Anne Lamott.
About our guest, Kaleigh Moore:
Kaleigh Moore is a writer that creates value-packed blog content for SaaS and ecommerce companies. She has written for Fortune 500 companies as well as growing SaaS businesses, including AT&T, Campaign Monitor, and KISSmetrics. She is also contributor to Entrepreneur and Inc. Magazine. On the side you can find her as the co-host on the Creative Class Podcast and running a series of free events for marketers, called Ask Content Gals.
Find Kaleigh On:
About our host, Adam Rogers:
Adam Rogers is the host and producer of the Boston Content Podcast. By day, he is a content marketer at Shopify, the ecommerce platform. By night, he is still Adam Rogers but it's nighttime. He loves writing, but he's sure it hates him. He's a lover of books, music, guitars, and his wife Lacey.
Find Adam on:
Twitter: @AdamRogersUK