There’s an old saying in the newspaper industry that no news is ever made in the newsroom. In other words, if you want to find a good story to cover, you’ve got to leave the old office scenery behind and find out what’s actually going on in the real world.
You might not think this applies to the world of content marketing (few of us are actually covering breaking news after all), but you’d be surprised by how much your productivity and output can be improved by a simple change of scenery.